Mico toys

Mico Toys is a toy and game experiences brand founded in 2019, its main goal, as its slogan says, is to change the world by playing with game experiences that help children to understand their emotions. In this way they would be more conscious and empathetic with the world when they become adults.

It is my personal project which I personally have a lot of affection and I feel grateful for. As designer and founder I created the entire concept of the brand, the corporate identity, the toys and the stories of the characters.

Our toys have been distributed in more than 15 retailers nationwide, some of them are «El Papalote Children’s Museum», «La Cineteca Nacional», Walmart, among others. The brand has won national awards such as first place in the «Make Something Awesome» contest for women entrepreneurs from Jalisco, 1st place in the contest «Educational Materials for early Childhood» of the «Secretary of Education and Technology of Mexico City» in collaboration with UNICEF. We have also won funds to continue the project.

We are currently creating new products, new alliances and collaborations. Our mission is to bring this play and emotional intelligence philosophy to everyone in the world.

Learn more at www.micotoys.com